A Plus Window Cleaning is a business that specializes in construction site window cleaning. They have a staff equiped with the necessary products to tackle the hard to remove elements left on glass surfaces during the construction process.
This particular design is meant to be similar to old war propaganda posters. The layout is set on a strong grid to tie into the structural environment of architecture. It is overlayed with a dirty texture in order to visually mimic the grungy look of a construction site.
The logo was also created by me. The owner of the business is an ex-military officer, so with that in mind, I simply took a common military patch
and placed a hard hat in the middle. The military patch serves as both a homage to his service, as well as mimics the look of window shades. The five stars represent the high level of service the business offers, as well as creates an American Flag look in combination with the stripes of the patch. Elements from the logo are used through out the poster in order to help visually bring the design together.